Marketing and online advertising continue to give clues to its growth. In the United States, this market increased by 27% during the past year 2007. In Spain, investment in advertising and online marketing by Spanish South-Africa Mobile Database companies and companies showed an increase of more than 30%. Although it may seem like an impossible forecast, the latest data indicates that Google’s market share decreased for the first time in two years, shrinking by 0.5 percent. 
This is indicated by a recent IDC study this study analyzes the quarterly sales and advertising revenue of major companies and online media such as AOL, CNET, DoubleClick, Facebook, Fox Interactive Media, Google, IAC, Microsoft’s OSB unit, and Yahoo! The analysis of this drop in the advertising market share by Google could be associated with the US economic recession itself, although the expansion and growth of its competitors could also lead to this margin even tending to narrow. something else over the next few months.
The choices that your competitors make can affect your impressions. New competitors or competitors who adjust their existing accounts can influence how many impressions your ads receive. For example, your biggest competitor might decide to raise their bids, pushing your ad Brother Cell Phone List off of the first page of search results. You might then notice a decrease in impressions. Because many ad impressions come from the first page of Google search results, when you raise your bid, you increase the likelihood of your ad appearing on the first page and receiving more impressions.
Temporary events can also have a large impact. Think about holidays or popular news topics: they may dramatically influence your impressions (as well as your clicks!). During the holiday season, advertisers for decorations and seasonal trees can experience significant changes in the number of visitors to their sites. Another example would be a popular celebrity endorsing a particular clothing brand; in this case, advertisers of this brand may then receive more impressions.
