Ideal for Community Managers! Written by enthusiasts of Social Media news, you will find articles talking about Community Management, Digital Marketing, Digital Strategies, SEO… WebMarketing&Co’M @webmarketingcom Webmarketing & Com is a very complete blog offering you daily tips for fully exploiting the potential of the web and social media. Lemon squeezer @pressecitron.blog Connect to innovation with Presse-Citron, the news site offers various topics around digital, innovation, high-tech and mobility! Frenchweb @frenchweb.fr
In conclusion, FrenchWeb makes you discover new trends and. Similarly,Innovations that impact different sectors of activity such as health, transport, retail, agriculture… Strategies @strategies.fr Every week Strategie.fr analyzes and deciphers brand strategies to help you better mobile directory australia understand the changes in communication and marketing.INSTAGRAM: YOUNG AND PROMOTER (PART THREE) BENOIT PEIGNE August 1, 2018 No comment We decipher and explain Instagram, the flagship network of 2018. Third part: Instagram tools, gold mine for your visibility and engagement. Stories Highlightsstory_highlight31 Highlight stories follow the same
principle as Instagram stories. Their point of difference is that
they are displayed on the company’s Instagram page, and not on. In other words, The community’s news feed, and that they are not subject to the 24-hour constraint either: they remain available In addition, and visible to your community until you delete them. What does this bring compared to classic stories, you ask? The added value of this Instagram format is categorization. Do you offer promotional codes? Create a dedicated pin. Do you have several collections? Show them separately thanks to universes defined by the pins. Did you meet Beyoncé during her concert at Bercy?
Keep your most beautiful moments and share them without restraint with your loyal followers. In conclusion,You can thus put stories in the classic format, then, once. The 24 hours have passed, display them ad vitam aeternam on your. Brand profile, without forgetting the possibilities of leading to conversion thanks to the links to your website. story_highlights Lives As you may have realized, video is the leading communication format of our digital age. According to a study by the video giant Youtube, 46% of visitors to a website will search for more information on the site after seeing a video about the brand or products. To adapt to these new modes of
In other words, information consumption, Instagram has set up the possibility
In conclusion, of making Lives in the stories.In conclusion, This makes it possible to interest the communities Similarly, during important moments in the life of your In other words, brand and to involve your followers in your developments, your strong moments. Commitment guaranteed! User Generated Content user_generated_content User Generated Similarly, Content consists of “regramming” users’ photos, in other words, “retweeting” your In other words, customers’ posts, but on Instagram. Using the publications of your community allows you to promote your products while offering content with high added value. Indeed, your community is much more legitimate than you when it comes to advertising your products: we know that it is a sharing of
experience and feelings in complete transparency. Brands have grasped the interest of this pseudo-advertising format, and many have already taken it up. In other words, Similarly, Influencing strategy To increase its visibility on Instagram but also to capture. A very engaged audience, influencers are the key to many success stories. Instagram being their favorite playground, take advantage of their influence to develop your brand awareness! Many influencers are very accessible, even for small businesses. In conclusion, As a benchmark, “micro-influencers”, who have less than 1,000 subscribers, have an average. interaction rate of 8% on their